FUJIFILM Corporation (President and CEO: Shigetaka Komori) has announced that it acquired 100% equity in Turkey’s sales agency for endoscopy products, FILMED TIBBI CIHAZLAR PAZARLAMA VE TICARET A.S. (hereinafter “FILMED”), through its European subsidiary FUJIFILM Europe GmbH (President: Junji Okada) on February 28. Filmed has now become a wholly-owned subsidiary of Fujifilm. Fujifilm will launch a direct-sales system for endoscopy products in Turkey.
Filmed has long been a distributor of Fujifilm’s endoscopy products to medical institutions across Turkey. With three domestic service stations, the company has a system capable of providing repair services swiftly and reliably. It has also helped many medical institutions adopt Fujifilm’s cutting-edge endoscopy products, thereby contributing to the advancement of digestive endoscopy in Turkey.
In Turkey, which is expected to continue strong economic growth and expansion in the medical equipment market, Fujifilm will take advantage of Filmed’s direct-sales system to make an integrated and swift deployment of its global strategy for endoscopy systems and related products.
Fujifilm is committed to delivering marketing, sales and repair service operations that maintain close connection with the local market and address its diverse needs without delay, so as to expand its endoscopy business in Turkey into the future.
Fujifilm acquires a Turkish sales agency for endoscopy products
